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2017 Top 5 Presentations

Aftermarket 2017 was bigger and better than ever and we want to share the top 5 presentaitons with you!

Todd Snelgrove Service Mastery Day Presentation
THE POWER OF VALUE
Increase You and Your Customer’s Bottom Line by demonstrating, documenting, procuring, pricing and selling based on best Total Profit Added

Holger Pietzsch – Caterpillar – Presentation
HOW TO DEVELOP A DISRUPTIVE DIGITAL BUSINESS MODEL
Case study of Caterpillar’s initiatives to digitize their business and a look at technology solutions marketing for launch, execution and governance of IoT servitization.

Carl Henrik Sjölund – Seco Tools – Presentation
“BLOW THE BRIDGE” FROM PRODUCT- TO CONSULTANCY MANAGEMENT
After more than 30 years in products and sales management Carl- Henrik took on the challenge in 2016 to start a new business area, “Consultancy Services” in Seco Tools, a 5000 people product-driven company heavy on R&D, manufacturing and technical sales. His speech will touch all 3 strategic subjects and will explain his concrete methods inspired from global change leaders but executed in “his” way.

Rigoberto Moreno – SKF – Presentation
DIGITALIZATION WITH PURPOSE: FROM BEARINGS TO ROTATING EQUIPMENT PERFORMANCE
SKF incursion in the Service world started decades ago with the end in mind: to deliver a World of Reliable Rotation. Digitalization has been an important enabler as we went through that transformation but in SKF it has always been cemented on knowledge about rotating equipment performance and the value it creates.

Magnus Berg – Unicarriers – Presentation
LIMITING FRICTION WITH YOUR CUSTOMERS
Service is all about making it easy for your customers and re- moving all friction. In his presentation, Magnus will focus on his motto,“easy to deal with”, and how to nd your niche in order to increase customer retention.We can talk about digitalization, IoT, value based pricing, marketing personas etc for hours but before that, at least Magnus had and still has to x a few things.

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